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 The
Aussie story starts, naturally, in Australia Back in the
90s, Ian Moses and Vivienne McIntosh owned a bed and
breakfast in the Hunter Valley, New South Wales, Australia,
and they found themselves hiding their Jack Russell Terrier
and Golden Retriever from their guests because they had a
busy lifestyle and never had time to bathe their dogs! Ian
and Vivienne utilized the services of a local woman who had
outfitted a rusty old van with a bathtub. From that simple
idea of a bathtub on wheels, Ian and Vivienne developed the
Aussie Pet Mobile concept and soon brought the business to
America. Since 2000, the company has grown to nearly 200
units awarded in 16 states, with more on the way! The team
of professionals supporting the franchisees has grown to
include a National Trainer, the Operations staff, the
trailer design / production team, advertising and PR
agencies, the National Call Center (1-800 PETMOBILE)
operating 24/7, 365 days a year and regional trainers around
the country! Industry Opportunity:
Americans absolutely love their pets, and they are
seeking quality pet services that offer time savings and
convenience. These facts are driving the incredible growth of Aussie
Pet Mobile, the only nation-wide franchised concept offering mobile
pet grooming, a one-of-a-kind, exciting business in the $31 Billion
Pet Industry (up from $16 billion in 1992).
Fast Facts!
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Aussie Pet Mobiles business is uniquely
positioned to exploit long-term, predictable trends in the U.S.
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The Aussie system thrives in all climates - our
franchisees have operated successfully, even during the winter
of 2002-2003, one of the worst in decades.
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No real estate means quick start up!
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There are no national Aussie Pet
Mobile
competitors and no franchises competing with APM - only
fragmented mom n pop operators (many of whom are booked solid!)
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APMs turnkey operation includes great technology
to help manage scheduling, routing and customer database
TRAINING
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Available at headquarters: 3 days
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In-field training for groomers, 2
weeks; ongoing training for advanced
grooming
ONGOING
SUPPORT
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Newsletter
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Meetings
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Toll-free phone line
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Grand opening
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Internet
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Security/safety procedures
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Field operations/evaluations
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Purchasing cooperatives
MARKETING SUPPORT
- Ad
slicks
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National media
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Regional advertising
Quick Request Form
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